Thursday, October 18, 2012

Tigo Rwanda BRAND MANAGER



As Image Specialist responsible for:
 Ensuring that all Tigo brand design executions for internal and external customers always comply with the Tigo brand design manual
 Developing POS communication complying with Tigo brand guidelines
 Planning the development and purchase of promotional branded articles and materials
 Ensuring consistency and guidelines compliance of all POS communication and promotional articles
 Accomplishing budget for promotional branded articles and communications
 Coordinating with providers to develop projects and promotional articles following Tigo brand guidelines
Key Responsibilities

Core tasks & responsibilities

Leader
 Actively participates in (team) meetings
 Is responsible for own development by  1) actively preparing and participating in his/her own appraisal meetings in the performance management cycle and  2) actively participating in training & development activities
 Meets frequently with the Brand Communication Manager, and other relevant members of the Consumer, and Go to market departments
 Forms relevant functional relationships at all levels in the organisation

Manager
 Works according to Tigo People policies and procedures
 Ensures that relevant information is received, delivered and transferred on time
 Interprets the feedback from relevant functional areas and converts them into action plan
 Provides input for the Brand communications planning cycle
 Contributes to the development and implementation of the Brand communications action plan

Ambassador
 Contributes to Tigo's network(s) in own area of expertise
 Makes optimal use of external service suppliers and authorities in own area of responsibility

Entrepreneur/ Brand Image Coordination
 Responsible for planning and executing promotional goodies acquisitions
 Responsible for managing development of brand communication at the POS
 Responsible for managing the business relationship with Creative agencies
 Responsible that all Tigo executions comply with the design manual at all company internal and external contact points
Position Requirements

Work & Educational background
University degree, preferably in marketing, communication, or business administration
Experience in marketing with knowledge of print advertising